華潤(rùn)萬家（cr vanguard）是國(guó)有控股企業(yè)集團(tuán)—華潤(rùn)（集團(tuán)）有限公司旗下優(yōu)秀的零售連鎖企業(yè)品牌，經(jīng)過24年的發(fā)展，華潤(rùn)萬家已經(jīng)快速成長(zhǎng)為中國(guó)最具規(guī)模的零售連鎖企業(yè)品牌之一，并與華潤(rùn)蘇果一起共同成為華潤(rùn)零售業(yè)務(wù)的主力軍。<br>　　華潤(rùn)萬家“全國(guó)發(fā)展、區(qū)域領(lǐng)先、多業(yè)態(tài)協(xié)同”的發(fā)展戰(zhàn)略初具成果，截止2007年12月，華潤(rùn)萬家在全國(guó)擁有門店2450家，員工人數(shù)超過年銷售額突破500億元，蟬聯(lián)中國(guó)連鎖超市第一位。<br>　　華潤(rùn)萬家從事的是與百姓生活緊密聯(lián)系的零售行業(yè)，堅(jiān)持“時(shí)尚、品質(zhì)、貼心、新鮮、低價(jià)、便利”的經(jīng)營(yíng)理念，主營(yíng)大賣場(chǎng)、生活超市、便利超市三種業(yè)態(tài)；同時(shí)針對(duì)細(xì)分市場(chǎng)，華潤(rùn)萬家開拓了以中高消費(fèi)市場(chǎng)為定位的oleˊ超市，以及為滿足年輕消費(fèi)者追求快捷、舒適的時(shí)尚生活而精心打造的一種全新形象便利店——vango。華潤(rùn)萬家以持續(xù)改善消費(fèi)者生活品質(zhì)為己任，引領(lǐng)現(xiàn)代與健康的生活方式，多種業(yè)態(tài)優(yōu)勢(shì)互補(bǔ)，為消費(fèi)者提供高質(zhì)、超值、安全的商品與服務(wù)，最大限度的滿足消費(fèi)者的各種購(gòu)物需求。目前，華潤(rùn)萬家的業(yè)務(wù)發(fā)展區(qū)域已遍布華東、華南、華北、西北、東北、中原以及香港地區(qū)等15個(gè)省（直轄市）、80多個(gè)縣級(jí)以上城市。<br>　　華潤(rùn)萬家努力成為優(yōu)秀的社會(huì)企業(yè)公民，長(zhǎng)期堅(jiān)持并積極參與品質(zhì)改善、節(jié)能降耗等對(duì)社會(huì)及生態(tài)環(huán)境有利的事業(yè)，努力成為友善、親和的社區(qū)一員，建立共贏的合作伙伴關(guān)系，堅(jiān)持實(shí)現(xiàn)員工價(jià)值最大化和股東價(jià)值最大化。<br>　　展望未來，華潤(rùn)萬家充滿了信心，秉承“與您攜手 改變生活”的企業(yè)理念，通過持續(xù)的優(yōu)化與發(fā)展，華潤(rùn)萬家致力于成為改善大眾生活品質(zhì)的卓越零售企業(yè)。<br><br><br>about us <br><br>china resources vanguard co., ltd. (abbreviated as crv) is a subsidiary of china resources (holdings) co., ltd. over the past 24 years, crv has grown to become one of the leading retailers in china. currently, crv and suguo (suguo supermarket co., ltd.) are the main force of supermarket business in crc.<br>at the end of december 2007, crv has over 2,450 stores, with more than  employees and ranked no.1 in mainland china in terms of turnover of rmb 50 billion. store network has been well developed across the east, the south, the north, the north-east, the north-west, central and hong kong.<br>be faithful to the concept of “l(fā)ifestyle, high quality, customer-oriented, fresh, low price and convenience”, crv is dedicated to improving customer’s life quality. currently crv operates 3 main store formats: hypermarkets, supermarkets and superstores. new store concepts (ole’ & vango) have been introduced to customers: ole’ provides products of superior quality, vango (cvs) offers a range of product and service to the young.<br>crv will endeavor to be an excellent retailer by strengthening position in key markets and pursuing multi-format policy. alongside this, crv is dedicated to achieving a long-term growth by reconciling business, environmental and social responsibility.